Mobile Marketing In 2011 – Are You Ready?
Mobile Marketing has appeared on many B2B Marketing lists of things to watch in 2011. But are consumers ready to receive promotional messages on their mobile device? According to The Mobile Marketing Association and their annual “Top 10 Mobile Marketing Trends To Watch”, the answer is a resounding “yes.”
The association is predicting $13 – $14 Billion will be spent in 2011 on mobile advertising. In the past I have outlined 10 Reasons Why Mobile is Hot! and 6 Steps to Prepare for the Mobile Revolution. But whether you’re considering privacy issues, QR codes, Augmented Reality or even 3D, here I will outline the Mobile Marketing top 10 trends in Mobile Marketing for 2011. Then you can answer the question on many marketers’ minds: are you ready?
