9 Essential Social Media Resources

Whether you are just beginning to dip your toes into the “social media” waters or are a seasoned professional, there is something for everyone.  These resources include everything from how to get started, tips for building a social media community and how to calculate key social media metrics – just to name a few.

How to Monitor, Analyze and Participate in Customer Conversations using Social Media

This post is filled with information surrounding three main topics: 8 Stages of Listening, Developing a Listening Program and Identifying Specific Business Objectives.  In addition, these social media lessons from Jeremiah Owyang will explore how to establish and calculate key social media metrics.

How to Create Your Social Media Strategy

Before launching your campaign, run through this checklist in order to determine if your social media strategy is actually a strategy after all. 

How to Get Your Voice Heard Using Social Media

Getting yourself noticed is not an easy task especially when you are looking to promote your brand and generate sales.  Here are the few tips which can help you to get yourself heard and noticed amongst your target audience using social media.

How to Build a Community on Twitter

This post includes an overview of the recommendations and steps for building a community on Twitter presented by Jeremy Victor.

Harnessing the Power of Twitter: Tips from Guy Kawasaki

The focus of this discussion is how companies can leverage Twitter to grow their businesses.  It includes an excellent overview of how to maximize your Twitter searches to identify prospects.

Social Media Tips for Marketers

The highlight of this article is the section on “The Art of Conversation” from Jason Falls, who shares essential tips for everyone that is looking to participate in social media.

Tips for Creating a Successful Social Media Campaign

These tips will help guide you through the pre-launch, launch and maintenance phases of your social media campaign.

10 Common Social Media Mistakes to Avoid

Learn from these missteps so that you can avoid making one of the top 10 common social media mistakes.

5 Must Read Social Media Books

With summer upon us, this post includes a list of the 5 social media books that you must add to your summer reading list (it will be well worth it).  The books are listed in no particular order and have been written by some of the most well-known social media experts today.

Author: Brian Rice