Demand Generation

Want More Leads But Don’t Have A Blog? Here’s How To Get Started+

Did you know companies that blog have 55 percent more website visitors and get 70 percent more leads than those...

Read More+ 11 hours ago

Why Personas Fail+

There’s plenty of fervor around the need for buyer personas; so why do some fail to deliver real value? From where I...

Read More+ 2 days ago

The Content-Ready Buyer Persona+

Cintell was a proud sponsor of a Marketo webinar with Ardath Albee on the topic of content marketing and buyer...

Read More+ 5 days ago

What To Include In A Buyer Persona [INFOGRAPHIC]+

So… what should you include in a buyer persona? Check out the new infographic inspired by our eBook, The Intelligent...

Read More+ 1 week ago

5 Marketing Challenges Solved with Buyer Personas+

I recently had the pleasure of meeting Shannon Prager, president of Leadit Marketing. We had an excellent conversation about the...

Read More+ 1 week ago

Stop Being Snubbed On The Buyer’s Journey!+

If you were a hitchhiker on the B2B highway, would customers pick you up? Or, would they stick their disapproving...

Read More+ 3 weeks ago

Stop Focusing On The Sales Process, Silly!+

The buyer’s journey and the selling process terms are often confused. However, the sales process focuses on how to push...

Read More+ 1 month ago

Stay The Course With Demand Generation  +

When discussing Demand Generation Strategy you should always look at all options before making a decision. That being said too...

Read More+ 1 month ago

Hey Marketing: An Inquiry Is Not A Lead+

I had lunch with two leaders in the marketing technology and software startup space last week. We were discussing some...

Read More+ 3 months ago

What Is The Cost Of A Lead?+

The folks at Madison Logic just released an updated infographic that breaks down the cost of a lead across various industries....

Read More+ 8 months ago

4 Steps To Success In The New Demand Generation World+

Today’s post is another guest post from Rob Krekstein, Sr. Director of Lead Generation at Ventyx. Rob is a good...

Read More+ 1 year ago
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