Comments on: Inbound Marketing: Do You Have A Content Destination?

By: Get Trained Up! « Bzzify

Get Trained Up! « Bzzify — Sat, 05 May 2012 01:55:02 +0000

[...] who influence them follow a self-directed journey seeking for solutions. They are attracted to content destinations they can trust and that provide [...]

By: Michael Brenner

Michael Brenner — Tue, 24 Apr 2012 17:12:23 +0000

Hi Stefan,

Thank you for the comments. I writ 2 posts a week (just me) and that takes me about 1.5 hours. I usually do this at night after the kiddies are asleep…

It is not an SAP project but I can tell you that SAP, as well as all my previous experience as a “B2B Marketing Insider” help to inspire my writing. It can be a nice therapy for me

I see “personal branding” efforts of a company’s employees as a business imperative of the future world of business (not just for marketers) but I have already written about that!

By: Stefan Krafft

Stefan Krafft — Tue, 24 Apr 2012 16:24:46 +0000

Thanks Michael for a great post! I must tell you that I find this site very useful and I have had very much use for it my job recently. Tell me, how many hours do you spend on this blog? Is it you only or is there more people writing?

Is it a “SAP”-project or is it you that has the initiative and the fact that it spills over on your daily job is more like a bonus. I am curios about those things. Thanks again, you´re doing a great job.

/Stefan Krafft
@stefankrafft

By: B2B Marketing

B2B Marketing — Fri, 30 Mar 2012 04:48:04 +0000

Thanks, nice post.

Its true content is king..

By: Best of B2B Marketing Zone for March 27, 2012 « Sales and Marketing Jobs

Best of B2B Marketing Zone for March 27, 2012 « Sales and Marketing Jobs — Thu, 29 Mar 2012 14:16:30 +0000

[...] Inbound Marketing: Do You Have A Content Destination?B2B Marketers have always been doing content marketing. And the reason is simple: the decision making process in B2B is a bit more complicated than buying a pack of gum. There are colleagues to convince, bosses to educate, accountants to please and more. zzzzzzzzzz (snore). Oh, and don’t be boring! Deliver Content That Is Helpful. MORE >> [...]

By: Michael Brenner

Michael Brenner — Thu, 29 Mar 2012 05:39:58 +0000

Thanks Barry, it really means a lot to hear your support!

By: Michael Brenner

Michael Brenner — Thu, 29 Mar 2012 05:39:13 +0000

Thanks Toby! It’s been a long, fun ride.

By: Barry Feldman

Barry Feldman — Wed, 28 Mar 2012 15:50:31 +0000

The truth and nothing but. Great to see leaders do just that, lead. It’s also great to see the boss put his foot down on the boredom factor because you can’t bore people into buying stuff, whether it’s enterprise software or simply ideas. I open my “21 Pointers to Sharpen Your Website” making the case that “dull won’t work.” Good luck with the destination and enjoy the journey. Oh yeah, and count me in.

By: Inbound Marketing: Do You Have A Content Destination? | B2B Marketing Insider | Marketing de contenidos | Scoop.it

Wed, 28 Mar 2012 07:45:46 +0000

[...] http://www.b2bmarketinginsider.com – Today, 8:45 AM [...]

By: Toby Murdock

Toby Murdock — Tue, 27 Mar 2012 19:09:58 +0000

Congrats Michael! Looks great!