June, 2011

Money Is the Root of All Marketing Plan Evil+

Today officially marks the half way point in the year.  Which means your 2011 marketing plan has just a few more...

Read More+ 4 years ago

#PRWebchat Discussion on B2B Marketing, PR and Social Media+

Just over a year ago I wrote about how Social Media will help to unite Marketing, PR, Customer Service, HR and more. I said...

Read More+ 4 years ago

65 Tweetable Moments From The Corporate Social Media Summit New York+

This week I attended Useful Social Media‘s Corporate Social Media Summit in New York city where hundreds of practitioners gathered...

Read More+ 4 years ago

Mobile Marketing Is A Strategy Not A Tactic+

What has more users than all the TVs, PCs and landlines in the whole world combined? What is a bigger channel...

Read More+ 4 years ago

MarketingProfs 10 Imperatives To Chart A New Course In B2B Marketing+

For those of you who followed my live-tweeting during Marketing Profs B2B Marketing Forum, I hope it was helpful. And for...

Read More+ 4 years ago

The Future of Marketing+

I was recently directed back to an article from late last year in Fast Company magazine called The Future of Advertising by...

Read More+ 4 years ago

Will Content Strategy Save Marketing?+

The media habits of today’s B2B buyer have changed dramatically in just the past few years, and yet B2B Marketing...

Read More+ 4 years ago

9 Things I’m Looking Forward To At Marketing Profs B2B Marketing Forum+

Once a year I try to pick the most exciting conference with the best speakers to help me expand my...

Read More+ 4 years ago

Who Tweets? Survey Says Twitter Use Up More Than 60 Percent+

I was sitting in a Miami hotel room on May 1st, 2011 catching up on Twitter when I saw a...

Read More+ 4 years ago
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